DigiLamon Lifestyle & Local Guides
When you talk about Davao’s homegrown shopping culture, one name always stands strong: NCCC. Short for New City Commercial Corporation, this proudly Dabawenyo retail group has been part of everyday life for decades — from grocery runs to school supply shopping, home essentials, appliances, and community-centered events.
This guide breaks down everything that makes NCCC special: why locals love it, what you can buy, which branches stand out, and how it continues to grow as one of Mindanao’s most trusted retail brands.

Table of Contents
What is NCCC?
New City Commercial Corporation is one of the oldest and most respected retail chains in Davao City and Southern Mindanao. It started as a small textile business and has grown into a full retail network offering:
- Department stores
- Supermarkets
- Hardware
- Cinemas
- Specialty shops
- Restaurants
For many Dabawenyos, New City Commercial Corporation represents convenience, affordability, and community-rooted service.
Why Locals Love NCCC
There are many reasons why Davao residents proudly support New City Commercial Corporation, and here are the biggest ones:
Homegrown Pride
Unlike major mall chains, New City Commercial Corporation is 100% Dabawenyo-owned, giving locals a sense of connection and loyalty.
Affordable Prices
Across groceries, apparel, home items, and appliances — New City Commercial Corporation is known for “sulit” everyday pricing.
Clean & Organized Stores
Customers praise New City Commercial Corporation for its neat aisles, well-arranged shelves, and comfortable shopping layout.
Friendly Customer Service
Consistent politeness and helpful staff are a big part of why New City Commercial Corporation remains well-loved.
What You Can Buy
NCCC Supermarket — Fresh, Clean, and Affordable
The supermarket is one of the strongest reasons people visit New City Commercial Corporation regularly.
Best Buys
- Fresh meat, seafood & produce
- Rice, canned goods, family staples
- Imported snacks & chocolates
- Cleaning supplies
- School lunch essentials
Many Dabawenyos say New City Commercial Corporation Supermarket is their go-to for cleanliness and quality control.
Department Store — Sulit Fashion & Home Essentials
Perfect for everyday lifestyle needs.
You’ll Find
- Men’s & women’s clothing
- Kids’ wear
- Underwear & basics
- Towels, linens, curtains
- Shoes & bags
- Kitchenware
- Appliances
Budget-conscious families appreciate how far their money goes at New City Commercial Corporation.
Home Improvement: HB1 & Hardware Sections
Another highlight of shopping at NCC.
Available Items
- Medicine, vitamins, toiletries
- Home repair tools
- Paint & hardware
- Small furniture
- Organizers
HB1 in NCC also carries affordable cosmetics and skincare.
Entertainment & Lifestyle: Food, Cinemas, & More
Some New City Commercial Corporation branches feature:
- Cinemas
- Fast food chains
- Local restaurants
- Massage & wellness shops
It’s a convenient place for errands and leisure in one trip.
Popular Branches of New City Commercial Corporation
NCCC Main (Uyanguren, Davao City)
A nostalgic landmark for long-time Dabawenyos.
NCCC Mall Buhangin
Modern, clean, and popular among families and commuters.
NCCC Mall Maa
A go-to for shoppers in the southern district.
NCCC Panabo & Tagum
Trusted provincial branches serving everyday needs.
Digital Nomad Check
Yes — especially if you combine grocery runs with quick café stops.
Perks for Remote Workers
- Cafés with Wi-Fi inside or near NCC
- Quiet areas ideal for laptop breaks
- Easy access to essentials for work-from-home setups
- Tech stores for gadget accessories and repairs
Many digital nomads living in Davao appreciate the convenience NCC offers.
Events, Sales & Community Activities
New City Commercial Corporation is known for hosting and supporting:
Annual Sales
- Back-to-school promos
- Christmas and holiday discounts
- Pantry restock deals
Community Programs
- Charity drives
- Local events and support initiatives
- Sponsored community activities
This strong community involvement is a key reason why New City Commercial Corporation is more than just a mall — it’s part of Davao’s culture.
Tips for Shopping
- Go early for the freshest supermarket items
- Bring eco-bags (NCC supports sustainability)
- Check promo catalogs before shopping
- Compare prices — many are lower than big chains
- Expect crowds on weekends and payday
Final Verdict
New City Commercial Corporation is more than a shopping center — it’s a Davao experience. It offers affordable essentials, friendly customer service, clean stores, and a strong sense of local pride. Whether you’re restocking groceries, buying household items, or just exploring, NCCC remains one of the best and most trusted retail destinations in Davao City.
DigiLamon Approved — affordable, local, and loveable.

I’m Jean Palabrica, known in the industry as Jin Grey—a name reflecting my specialized expertise in Grey Hat SEO.
With over 18 years of experience as a “Chief Everything Officer,” I provide data-driven strategies for high-competition niches like iGaming. As a Senior SEO and Digital Marketing Consultant, I help brands navigate complex markets, optimize technical systems, and scale sustainably